If someone told you that printing ads on vinyl sheets, laminating them, and then installing them on your car, truck, or van, you might say it sounds expensive. However, in the last decade, wrap advertising In Orange County, CA, has become the norm for competitive companies. Concurrently, technology has advanced by leaps and bounds, allowing sign shops such as Caliber Signs & Imaging to significantly reduce the cost of these products.
From Painting Vans to Wrapping Them
As a mobile billboard, wrap advertising or vehicle wrapping has replaced painting vehicles as a cost-effective marketing alternative. Everyone has seen the entrepreneur who painted on an ad that looked nice but lacked the professionalism of the vinyl approach. And, before you say that this is not a product that is here to stay, remember that mobile marketing went from bus wraps and train wraps to wrapping a truck, van, or trailer.
Limitations to Wrap Advertising
Good news! There are no limitations. In addition to trucks, vans, and trailers, we can also wrap cars, golf carts, recreational vehicles, and boats. You can now leverage any type of transportation you use to market businesses, restaurants, products, and services. Additionally, if the cost has held you back in the past, consider that our shop specializes not only in full wraps but also in partial wraps and stand-alone graphics.
Understanding the Effectiveness of a Vehicle Wrap
Outdoor Advertising Magazine considers mobile media billboards (vehicle wraps) a highly effective means of advertising, stating that they are remembered 97% of the time. The Traffic Audit Bureau further endorses this modern alternative to old-fashioned billboards by stating that the monthly impressions generated range from one to four million hits on local routes. To see the great new looks of these products, check out our product gallery!
What is Behind Successful Car Wraps?
Successful implementation of a vehicle advertising campaign can be seen along the 55 Freeway in Orange County, CA. The wrap was designed and installed by our shop. This installation features “Best Wines” on a van and generates thousands of impressions daily for the business.
Vehicle wrap design and proper application are critical components of wrap advertising. Here is how we do it:
- Suitable design encourages boosted response rates
- Professional installation guarantees vehicle wrap longevity
- High-quality films and expert print processes produce vibrant colors
We work closely with clients and their teams when designing wrap advertising In Orange County, CA. It allows us to optimize the image and message combination of the advertisement that is applied to the vehicles. Expertise in preparing the vinyl film for installation and the attention to detail while using the film yield a higher ROI for your advertising budgets. Discuss your plans with our specialists if you are uncertain about investing in a full or partial wrap or a vehicle lettering and graphics product.
Contact Caliber Signs & Imaging at 949-748-1070 or request a complimentary pricing guide.