Everything You Always Wanted to Know about Vehicle Wrap Design in SoCal (but haven’t asked)
Businesses have one thing in common: a unique brand. SoCal vehicle wrap designers must understand this branding. The wrapped vehicle will then become a mobile billboard that yields a good return on investment, justifying the cost of the wrap. Here is how we do it.
Keep Any Vehicle Wrap Simple
We avoid any elements that clutter the design with too much information or an image that dominates or overpowers the brand message. And, yes, it is possible to keep a car wrap clean and consistent with the brand, but also turn it into a head-turner. Typically, colors are going to be the most dominant feature of the wrap.
Use Colors to Tell the Brand Story
We start with the color of the vehicle when designing a partial wrap. It offers the most flexibility when designing a SoCal truck wrap. We recommend making one or two brand colors dominant in the design. Technicians then develop the contrast between the messaging, images, and the main working color. As always, we provide a perfect color match using Pantone numbers.
Our Graphic Artist is an Expert in Selecting High-Quality Images
Images taken directly off the web, or low-sized JPG files, cannot be used to print on vehicles. Instead, we work with a vector file in EPS or AI format, or images saved to 300 dpi. If you’re looking through your image file, search for JPG files greater than 1MB in size or files that end in .eps or .ai. Whenever possible, we avoid .png files. As a result, any car, truck, or van wrap we put together has crisp images and sharp edges.
Talk to Us!
Knowing about your company, its brand values, and the goal of what you want to get from the wrap when the vehicle drives on SoCal streets is critical. It tells us if you are thinking of:
- Advertising a product
- Introducing a brand or
- Setting yourself apart from a competitor
Designing Vehicle Wraps in SoCal is as Much Art as it is Science
Combining high-quality, memorable images and tag lines that link to the brand with a color palette and material selection is the goal. Sometimes, we use the lines or curves of the vehicle to the message’s advantage when working on a partial wrap. We can incorporate QR codes, Facebook, or other social media icons. Remember also that we can work with high-quality metallic, colored metallic, and chrome vinyl to highlight design elements. Click here to see some examples of our work.
Remember, most viewers of a wrap have only two seconds to get an impression of what the business is selling. However, a good vehicle wrap gets noticed and turns heads.
Do You Have More Vehicle Wrapping Questions? We Have Answers!
Check out our “Vehicle Graphics FAQ” to get more answers to designing car wraps in SoCal. You can also contact our vehicle wrap specialists for more information at (949) 748-1070. Also, we offer a “Vehicle Graphics Pricing Guide” to help you decide on the right car wrap for your budget.
Why Work with Caliber Signs & Imaging on SoCal Vehicle Wraps?
Our rates are fair and competitive when compared to a marketing agency. We have award-winning designers that use the latest design software and print equipment. Besides that, our designers are experts at wrapping vehicles with the use of up-to-date vehicle templates. Still not sure? Click here to read some Testimonials.
Call today to schedule a design appointment!