Retail store owners with a small to moderate street frontage are very limited with their signage allocation, which makes it very difficult to compete for visibility, especially among dozens of other retail neighbors. Here is where window signage creates a marketable difference.

One way to gain immeasurable difference is to cover the window space with digitally printed perforated vinyl. As you can see from the photo below, the image not only extends the dentist’s business onto the street due to its oversized impact, but it uses the graphics to simply communicate the message that their facility is family oriented and friendly with the latest technology in dental care.

The material used is a perforated vinyl with a strong adhesive applied directly to the window. It is a see through material which not only lets light into the office but also allows everyone inside to see out. So if you need to extend your business visibility, consider a custom printed window wrap. Not only will your business get more attention, but you will see sales increase as result by at least 7%. Contact us today and ask for our Wrap Marketing Kit to learn how you can grow your sales through the use of window signage.

Call us today at 949-748-1070.

Vehicle Decals and Vehicle Stickers, posted February 20th, 2012.

There may be a reason why some companies chose not to advertise their business on their vehicles but for the life of me, I cannot think why not?

Businesses that are run anonymously are, in fact, anonymous. The majority of companies wish to grow their client base through either advertising or word of mouth referral. In both cases, adding your brand logo, contact information, and maybe a catch phrase or tag line via vehicle decals or vehicle stickers is easily the most cost effective way to draw attention.

Kristyn Topping of MAC FLOORING says “within two weeks of adding our company name onto our truck with vinyl letters, we had three calls from new clients!” The first order covered the cost of the signage on the vehicle.

Trina Fleming of WHW says “Thanks for the great decal job on our van Caliber. We love it! Now everyone knows who we are!”

Think about it. When a contractor’s van is parked in your neighborhood with it’s business name clearly visible, whether it be a plumber, painter, electrician, flooring company, or a water supplier, don’t you tend to remember it? And when you are in need of that service, you will call your neighbor and ask them for a referral of the business they used. Vehicle decals are very effective.

Call us today and we will get your fleet covered. Please contact us for further information at 949-748-1070.

Post and Panel Signage, posted December 17, 2011.

Post and panel signs are probably the most versatile type of sign used today and almost certainly the most affordable.

There are many options available in terms of materials and design; knowing the range of choices available makes for a better selection. Signs serve to primarily inform and direct. Adding some creativity to the mix can provide some style that ensures they stand out enough to be noticed.

Various industries are seeing increased demand, not just for hotels and restaurants, but now corporate offices, education, auto dealerships, residential communities and healthcare.

Material choices include treated wood, PVC, and powder-coated aluminum. Materials for sign faces include MDO, Omega board and DiBond. Graphics are applied with paint, vinyl, and/or digital prints. Dimensional letters are also used to create a 3D effect. For park signs and informational or directory signs, long lasting aluminum frames can be stained to give the appearance of wood.

At Caliber Signs & Imaging, we implement green practices, such as using ultra-low VOC paints, eco-friendly inks, recyclable aluminum products and PVC containing post-consumer recycled content.

Please contact us for further information at 949-748-1070.